Have you always wondered how search engines like Google, Yahoo provide an accurate result whenever you make a search for your queries? For your website to occur or rank on top of such search engine results, search engines like Google, Yahoo, Bing etc uses complex algorithm based on keywords that you provide to your website. These keywords are integral in SEO as they are the input for the search engine to rank your website. This ultimately increases the visibility to the crowd which is the basic motto of Search Engine Optimization which is commonly known as SEO. Hence SEO optimizes your website and the keywords of your web posts for search engines so that the traffic on your website increases.