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google keyword planner tool

How to use Google Keyword Planner tool to estimate your market’s size?

The reality is that the marketplace is now online. Gone are the days when people walked around in search of products or services. When someone wants something, they immediately start with Google. Most searchers normally visit the first five suggested websites of the search results and end up doing a transaction with one of them.

SEO or search engine optimisation is the only way to get your website to the first page on search engines. Having said that, as a smart business owner you still have to analytically establish that your business really needs SEO. How to do that?…