It is quite obvious that in order to generate traffic and earn more profits, one often forgets to check the SEO status of its website which is basically the major part of leading the competition. Sure, you take care of all the latest trends and the keywords which are viral enough to open the gates of infinite traffic for you but how about a reality check whether the SEO strategy you are applying is effective or not?
SEO errors are among those major errors which might affect the increasing conversion of your website and make you suffer with huge losses therefore it is better to check website SEO online after a certain period of time to know about SEO errors status of your website.
Before I tell you how to resolve these SEO errors, let’s get you acquainted with the possible errors your SEO might be creating. To find yours website SEO errors you can copy the link of your website and check website SEO online on some of the top listed SEO errors finding websites that are available on search engines.
Check website SEO online to know about SEO errors of your website
- Plagiarized Content
In layman language it is defined as copied content which might be adding on your website. Definition says that plagiarism is the act of taking someone else work and telling them as your own. And this is a strict NO-NO for the reputation of your website. You don’t want the credibility to go into a downward spiral now, do you?
Though you might not do it intentionally, plagiarism can haunt you down in your wildest dreams.
Consequences – Decreased traffic, eventually. Legal actions against your organization and downfall in the faith and credibility of your readers/consumers.
Being major SEO criteria, it is necessary to minimize plagiarism therefore you can check website SEO online to know about SEO errors or your website.
Solution – Always run your content through a plagiarism checker. The tool is easily available on the internet for free and it takes less than a minute. These tools scan your article thoroughly and rate it on the basis of uniqueness. If any content found plagiarized, it displays the source and the exact line for better reference.
- User-friendly URLs
URLs not only just serve the technical and analytical purpose but catch the eyes of the customers and play an important role. Though it looks insignificant, it can become the loophole in your SEO strategy.
What I mean by user friendly URLs is designing your URLs in a very comprehensible and informative way. They have the power to display all the important details in limited words. For example:-
Upon close observation, we can deduce that ‘a’ is somewhat informative with some garbled text in the end whereas ‘b’ is a series of perfectly understandable letters. Each tell you your exact position in a website along with the topic you’re on at that particular moment.
One would obviously prefers going to option ‘b’ more.
Another major point involved in this is the inclusion of unnecessarily long URLs while providing links to the readers.
I came across many such cases on social networking sites, where the URL was so long that I couldn’t help supress my yawn. Internet is all about lucid, precise and comprehensible stuff. Thus, it is mandatory that one shortens a link before posting it for the public.
Advantages of user friendly URL’s include – Aesthetical value and higher conversion on your website.
How to achieve both?
Whenever you provide a link, make sure you make it informative with the help of a tool called URL builder. It lets you add important details and is widely used in e-commerce websites. Also, the URL you get would be definitely long so take out an extra minute and shorten that URL using tools on the internet. My personal choice is bitly.com.
- Redefined Redirection
Often, when clicking on a link or a webpage, one is redirected to an inappropriate page or even worse, going nowhere accompanied with a message in bold ‘Page not found’. Trust me when I say this, this is the most inappreciable deed any website can do. Nothing pisses off any user but this message does have a huge impact. And at one end point, he might get so pissed that he strays away from your webpage and never come back.
To overcome this, make sure of 2 things:-
a. All the pages in the website lead to a valid, relevant page of the website. Say bye to 404 errors and Hi to 301 redirects.
b. No other back-links or advert links should be attached with malicious content.
- Attention on Description
In a hurry, one neglects the importance of meta-descriptions and product description texts which eventually become pitfalls for the website SEO.
Who said a person doesn’t read them? An intelligent consumer always scrutinizes such contents with a magnifying glass. While Meta descriptions are mainly for the search engine, product description is for the user. Imagine one day when you go to an e-commerce website to purchase something and don’t find any relevant description for it. Yes, it is weird and unsettling.
Thus, to come into the radar of search engines and target audience, never fail to update authentic, relevant and a healthy description and meta-description while respecting the word limit.
Now, before you scratch your heads and wonder how to check website SEO online for your website, I’ll tell you about few tools which can help you in getting rid out of SEO errors of your website.
- What can be better than taking feedback from Google? Google Webmaster tool is the one which will give you an honest, unbiased opinion of what google thinks of you. It consists of multiple tools which cater to different purpose. Google fetch results of your website and tells you how Google perceives your URL thereby allowing you to make better decisions to optimize you SEO. It is a free and trusted tool that allows you to check online SEO errors of your website and take necessary moves to avoid them.
- Check My Links Tool does exactly what it says. Check whether your links are fully functional and error free thus eliminating the ‘404 errors’ issue. It scans a particular page of your website and informs you the number of links used as well as number of active links and highlights those which are outdated or defected. Troubleshooting was never this easy. Almost forgot, it’s free!
- SEO Report Card – Evaluation just got serious! This tool evaluates your website on several criteria including On-site Analysis, Trust Metrics and Current Indexing and help you to take quick action and make major changes in your SEO if necessary. It is free and draws a thorough comparison with your competitors for better judgements.
Armed with these tools, I hope you’re ready to combat with the online SEO errors of your website.
For any other queries regarding how to check website SEO online feel free to comment below!!